VIDEO 1 — The Universal
Audience: Everyone. Default. The broadest possible net.
Tone: Warm, direct, slightly poetic. No jargon.
You're going to die.
So is everyone you love.
And when that happens — everything you were, every conversation, every memory, every moment that made you you — will disappear. Or worse: it'll be harvested by companies you never trusted, and your family will get nothing.
Headstone changes that.
We are a digital legacy platform — a living archive that grows with you, pays you for your data, and ensures that when you're gone, what you built, what you believed, and who you loved is preserved. On your terms. Forever.
Start simple. Just your name and a few thoughts.
Or go deep — voice, video, location, your full data estate. A virtual version of you that can speak to your grandchildren long after you can't.
Headstone is as little or as much as you want.
Because a headstone used to be just name and dates.
We think you deserve more than that.
headstonebuilders.org
VIDEO 2 — For Families & The Elderly
Audience: Adults 50+, caregivers, people thinking about parents or their own legacy.
Tone: Gentle, grounded, human. No tech language at all.
When my grandfather died, there was no headstone. Just ashes on a mountainside, and memories fading in the people who loved him.
That's most of us.
We live full lives — stories, voices, lessons, love — and almost none of it gets preserved. The photo albums get lost. The voicemails get deleted. The wisdom disappears.
Headstone is a simple digital companion that helps you keep what matters.
Talk to it like you'd talk to a friend. Tell it your stories. Record your voice. Write down what you want your children to know. Tell it what to do with your accounts, your wishes, your estate.
It listens. It remembers. It makes sure the people you love have something real to hold onto.
You don't need to be technical. You just need to have lived.
And you have.
headstonebuilders.org
VIDEO 3 — For Privacy Advocates / Tech Community
Audience: People who care about data sovereignty, open source, decentralization.
Tone: Direct, informed, no condescension. Peer to peer.
Your data is being stolen.
Not metaphorically. Every app, every platform, every device is harvesting your behavior and selling it. You agreed — in terms of service you never read — to give away the most valuable thing about you. And you get nothing.
Headstone is built differently.
Open source foundation. Smart contract enforcement. Your data stays yours — stored on infrastructure you control, governed by rules you write, distributed according to your wishes.
We use blockchain not because it's trendy — because it's the only architecture that can actually enforce your rights after you're gone, without a company in the middle that can be acquired, shut down, or corrupted.
You can pool your data with others and negotiate as a bloc. You get paid. Not them.
Privacy isn't just a feature here. It's the entire point.
If you've been waiting for a platform that actually puts you in control — this is it.
headstonebuilders.org
VIDEO 4 — For Young People (18–30)
Audience: Gen Z, young adults. People who haven't thought about death but do think about data and identity.
Tone: Honest, not preachy. Slightly irreverent.
You're not going to die.
Until you do.
And here's the thing nobody tells you: the data you're generating right now — your location, your messages, your habits, your voice — is worth a lot of money. And you're giving it away for free to companies that don't care about you.
Headstone pays you for it.
Start your stone now. It's basically a living archive of your life — all the data you're already generating, organized, owned by you, and working for you. While you're alive and after.
Your future self will thank you. Your family definitely will.
And in the meantime — you're building a data estate. Real value. Yours.
Start free. Grow it as your life does.
Because your 18-year-old self is already more interesting than you think.
headstonebuilders.org
VIDEO 5 — For Spiritual & Religious Communities
Audience: People of faith. Any tradition. People who think about what comes after.
Tone: Reverent, not presumptuous. Speaks to values, not dogma.
Every tradition teaches us to honor what came before.
To remember. To preserve. To pass wisdom forward.
Headstone is a tool for exactly that.
Whatever you believe about what comes after — this life, the one you're living right now, leaves a trail. Stories. Voices. Love. Values. The things that matter most to the people who will miss you.
We help you capture that. Simply. Completely. Permanently.
Your words, recorded. Your wishes, protected. Your values, preserved for your children's children.
And for those you've already lost — Headstone can help keep their memory alive. Real memories. Real voice. Not just a photo on a wall.
We are hopelessly pro-life. Pro-human. Pro-family. Pro-memory.
This is sacred work.
We'd be honored to help you do it.
headstonebuilders.org
VIDEO 6 — For Investors & Entrepreneurs
Audience: VCs, angels, builders, people who understand markets.
Tone: Clear-eyed, confident, data-driven. No hype.
Three trillion dollars of data is generated every year by people who receive nothing for it.
That's not a market inefficiency. That's the entire business model of the modern internet.
Headstone inverts it.
We're building the infrastructure for personal data sovereignty — a platform where individuals own, control, and monetize their data, backed by smart contracts, blockchain verification, and AI-powered legacy management.
The market: every human being who will ever die. And everyone who loves them.
The moat: data network effects at the individual level. The more someone puts into their stone, the more valuable it becomes, the less likely they are to leave. Switching cost isn't a dark pattern — it's the accumulated record of someone's life.
The token: HeadstoneToken aligns user incentives with platform growth. Users who contribute data and grow the network are compensated as the network becomes more valuable. Not a loyalty program. A genuine stake.
Phase 1 is live. The prototype is running. The template is proven.
We're building the next layer of the internet — the one that works for people instead of against them.
Talk to us.
headstonebuilders.org
VIDEO 7 — For Underserved & Developing Communities
Audience: People in communities with limited access, resources, or infrastructure. Spoken to directly — not about them.
Tone: Respectful, empowering, direct. No condescension.
Your life has value.
Not just to the people who love you. To the world.
Your language. Your knowledge of this land. Your health history. Your daily experience. The things you know that no database has ever captured — because no one ever asked.
Headstone asks.
We provide a simple, voice-first companion that works in your language, on affordable devices, connected to the world. You talk. It listens. It builds your record. Your legacy.
And it pays you.
The world will pay to understand your community — for medical research, environmental data, linguistic preservation. That money has always gone to the researchers. With Headstone, it comes to you.
You become visible. Not as a statistic. As a person. With a name. A voice. A LifeLine.
This page summarizes the full specification. See the full document for complete details.